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Erica Berry

Recent Posts

Opening a Retail Store? It's time to get a Virtual Number

Posted by Erica Berry

May 10, 2018 10:39:08 AM

Opening a retail store comes with a lot of overhead. You need to stock the shelves, buy or rent a space and depending on your size, maybe even hire a couple of employees. One thing you don't need to do is spend a fortune on a business phone system. A virtual phone system is an inexpensive option for small business owners who want all the perks and features of an enterprise grade phone system, without all the extra equipment and high costs. 


Retail shop.jpeg


Virtual phone systems offer virtual numbers, which connect with the devices you and your employees already own, so no matter where you are, you can always be connected and ready to help a client. The virtual number you choose for your business simply rings to your cell and can reach you directly or be sent to your auto attendant. You can also take control and customize your menu and setting options to help your team stay organized and efficient.

Now that you know what a virtual phone system is and how to get a virtual number, here are a few ways you can put this to use at your retail store:

1. Designate Departments on Your Caller Menu

Say you're a two-or-three-person shop, but want to give the appearance of a larger operation – a virtual phone system can do that just. With a customizable menu, you can create departments within your store for callers to connect with. Press 1 for sales, 2 for custom fittings and 3 for alterations, for example. Not only does this give you a large-scale professional feel, it will also give you and your employees a heads-up on why the person is calling!

2. Use a Toll Free or Local Number (or both!)

Whether you're strictly an online boutique or want to make a name for yourself in the local market, a virtual phone system has you covered. With the option to have a local or toll free number, or both, ring to the same location you can showcase your business anyway you wish. Toll free numbers are great to post on websites, while local numbers may work best in a local advertisement or on your store front.

3. Provide Stellar Customer Service via Text

Many fashion boutiques and retail stores offer exclusive styling sessions for customers who want that perfect look. Many virtual phone systems, like CloudPhone, provide two-way SMS from your business number, allowing you to schedule appointments or even give advice on an outfit to a VIP client. You could also give text alerts to clients when that “must-have” piece is back in stock!

4. Create a Custom Shop Greeting

Your store has its own unique vibe, so it’s only right that your business’ phone presence shares that image with every caller. Virtual phone systems come with an auto-attendant or a virtual receptionist. Whether you can answer the phone or not, let your auto attendant pick up the phone and greet your callers with a branded message that reflects your store's personality.

5. Start Small, and Grow Your Plan

As a new business owner you want to save money anywhere you can. With some virtual PBX services (like Voxox Cloud Phone!), you can grow your plan with your business – no need to pay for anything you're not using. As you bring on new employees, just add a line with the touch of a button. It's that simple.

If you’re still trying to decide which virtual phone system to choose, check out our feature rich platform. It takes just a few minutes to set up – leaving you with more time to add the latest inventory to your boutique website and shine the pumps in your new storefront window.

Topics: Virtual Phone System

3 Last-Minute Ways to Make Your Business Festive on Valentine's Day

Posted by Erica Berry

May 10, 2018 10:38:22 AM

Valentine’s Day is next week! We all know that it’s the perfect time to add a little fun to your small business' image. Many businesses, like floral designers or hometown chocolatiers, make this holiday a priority and prepare far in advance with their marketing strategies. However, even if your business is not in the Valentine's Day spotlight, you can still get in on the V-Day love with just a little creativity and minimal time – simply use your business’ voice presence to get festive in a simple and super fast way!

For those of you using a virtual phone system, like Voxox Cloud Phone, you already know you have a slew of features at your fingertips. Here are a few ways to use those features to tap into the love that swirls around us mid-February.




1. Update your business voicemail with a timely festive greeting

Recording a festive voicemail greeting is a fun way to engage with your callers without ever picking up the phone. By including a quick Happy Valentine’s Day or using festive language – cupid, arrow, heart, candy - shows clients you’re not only committed to business, but also have a personal side.

On the off chance you’re one of the rare small business owners taking Valentine’s Day off, you can use this as an opportunity to update your voicemail to acknowledge the closure, convey when your business is reopening, and of course, wish your callers a Happy Valentine’s Day!

2. Add a menu option to promote your Valentine’s Day special

Many types of businesses offer Valentine’s Day specials, even the unexpected – dry cleaners, sandwich shops, and CPAs. If you are offering a V-Day special, adding in an option to buy or learn more about your V-Day special at the beginning of your caller menu will help build awareness and could even boost sales.

Looking for something out of the box? Add a menu option to talk to Cupid! Your callers will love it and you may gain more clients from the hype. Just be sure to have someone ready to answer the line.

3. Send a heart-felt SMS to your clients

We all loved getting Snoopy Valentine’s from our classmates. So why not give those same feels to our clients with a festive SMS? Sending a text to your customers wishing them a Happy Valentine’s Day, or sharing a V-Day promotion, is a simple way to engage clients and build brand awareness.

Really want to show the love? Run a text promotion and show your customers how much they mean to you by offering special, limited-time Valentine’s Day deals for current customers only. It could be a BOGO offer, a discount on their next service or purchase, or a free gift the next time they come in. Whatever it is –your customers will come running with open wallets (ahem, arms).

Incorporating these tactics into your business’ voice presence this Valentine’s Day is a quick and easy way to get in on the holiday love, connect with your clients when they may not expect it, and promote your specials and promos. If you don’t have a virtual phone number yet, it’s not too late. You can get one now with Voxox Cloud Phone and see how its features can go to work for you business.


Topics: virtual pbx

Small Business Owners Need Voicemail Transcription... and the Stats Prove It!

Posted by Erica Berry

May 10, 2018 10:37:40 AM

When it comes to voicemail, there are two types of people in the world: people who leave voicemails for other people and people who don't retrieve voicemails from those people. If you're a small business owner, chances are you are the latter. And, whether you blatantly ignore voicemails or just don’t have the time to listen all the way through, missing out on those messages could mean a loss in business or time-sensitive information, and can cause communication blunders between you and your team.


However, staying connected when you can’t (or don’t want to) answer your phone or check your voicemail is easy and convenient with voicemail transcription. When voicemail transcription is enabled, voicemails are automatically and instantly transcribed to email, so you can check messages whenever, wherever. Whether you’re looking to enhance your business communications, screen calls or just searching for a way to avoid the inconvenience of listening to voicemails, voicemail transcription is what you’ve been missing.

Still not convinced voicemail transcription is right for you? Here are some reasons, scenarios and stats that prove it’s an essential communications tool for small business owners and their business colleagues: 

  1. Tech CEOs spend 100 days a year in meetings

Business leaders spend a lot of time in meetings. For example, FirstRound reports that tech CEOs spend approximately 100 days a year or 4.6 hours per day in meetings – which makes answering incoming calls during that time nearly impossible without interrupting the workflow or leaving the room. As for the rest of the workforce, the numbers are still high.  Furthermore, according to Effective Meetings, most employees attend 62 meetings monthly, inevitably resulting in a slew of even more missed voicemails!

With all these potentially missed messages on the line, voicemail transcription is invaluable for those with meeting obligations. Plus, with the ability to discretely and quickly discover the intentions of a call, knowing what’s urgent and what can wait is as simple as reading an email– no interruptions needed.  

  1. Telemarketers place 148 million junk calls a day

A recent survey from Private Citizen reports telemarketers place 148 million junk calls a day with the average American receiving 2 to 3 of these telemarketing calls per day. While many people let unknown callers go to voicemail in order to avoid awkward or unwanted conversations, listening to all those missed voice messages still results in a lot of wasted time. 

By utilizing voicemail transcription, you can screen calls – avoiding telemarketers and other unwanted or non-priority callers – while also reading and deleting messages in an instant.

  1. Americans own 4 digital devices on average

Americans now own four digital devices on average, which makes retrieving voicemails an even more inconvenient and time-sucking process if you’re working from a device other than your phone, or even worse – if your battery is dead.

Voicemail transcription allows you to access transcribed messages from email on your desktop, laptop or tablet and sometimes even reply to the caller via email instead of having to rely solely on your phone. Plus, you can always use your phone to check those emailed transcriptions, too. The option to check voicemails from any email-enabled device adds another layer of convenience to your workflow and allows you to keep important messages handy in case you need to review them later.

  1. If entrepreneurs had more time, they'd spend it on sales revenue growth, increasing market effectiveness, developing new products, and recruiting talent - NOT listening to voicemails!

Entrepreneurs spend the majority of their time working for their business, which doesn’t free up a lot of time to work on improving their business. Alternative board reports that, if they could, 26% of entrepreneurs would spend more time on sales revenue growth, 13% would increase market effectiveness, and the remaining would develop new products, services or strategic partnerships and recruit talented employees. With voicemail transcription, you could save countless minutes, or even hours, by avoiding the hassle of listening to entire voicemails, sifting through voice files to find important information or taking unwanted inbound calls. You can make decisions and take action faster!

While voicemail will continue to be a significant means of business communications, it’s clear this is not always the most convenient type of messaging system. Oftentimes, entrepreneurs and business owners need a more efficient solution. Voicemail transcription helps you effortlessly keep up with the ins and outs of your business, free up some time and allow you to prioritize incoming calls.

What would you do if you had a little extra time to optimize your work?  Share with us in the comments below or via our social media channels!


Topics: Voice Communication, Industry Trends, Small Business Productivity, Improve Your Business

Call Screening: a Gift to Yourself This Holiday Season

Posted by Erica Berry

May 10, 2018 10:37:32 AM

There are several reasons why small business owners want call screening - especially around the holidays. Your business is booming with holiday orders and you can only make time for the most important callers. Another reason may be that a caller (think client or business partner) may need to be dealt with in a specific manner due to added holiday stress or deadlines, and you need to mentally prepare for that person. And it also might be that you want quality time with your family and just don't want to take business calls unless it's an emergency situation.

Regardless of your reasoning, call screening can provide a barrier between you and your callers - making your holidays more enjoyable and giving you some much needed work life balance. Plus, it's just one of the many free services that come with Voxox Cloud Phone. So, why not gift yourself call screening this holiday season?


Here are a few ways to put call screening, combined with other professional phone features, to work for you over the holidays (and everyday!):

1. Ho! Ho! Who?

You've probably called a number that asks you to state your name before connecting. With a professional calling service like Voxox Cloud Phone, you can require each caller to state their name and then choose to pick up or send to voicemail. The real gift here is that the caller will never be the wiser no matter which option you choose and it's a simple way to provide professional service to all inbound callers.

2. Christmas "Eaves"drop

Say you've decided to send a caller to voicemail because you didn't have time to talk, didn't recognize the name or maybe weren't sure if you can easily provide assistance at the moment. With Voxox Cloud Phone you can listen in on the voicemail message being left in real-time and pick up mid-message if something important catches your ear. This unique feature is called Eavesdrop and brings us back fond memories of Christmas mornings long ago screening answering machine messages from distant aunts and uncles - who then mention gifts!
3. An SMS Wonderland

The cookies are burning, your cat is climbing the tree and your grandma is requesting another hot toddy. This is when SMS comes in handy. You've screened the call and you want to answer, but just can't talk (read background noise), so you opt for business SMS instead. Voxox Cloud Phone lets you text contacts from your virtual business phone number so the conversation stays professional, you can get your work done and tend to your holiday guests all at the same time.

4. A Call to Remember

Holidays are busy and often require traveling or hosting. If an important call comes in that you can't miss, but also need to take detailed notes on, hit the call record button. This lets you listen in on the call at a more convenient time so you can recall all the details you might have forgotten - a present for your future self!

If call screening sounds like something you could use, tis' the season to sign up for a free virtual phone number and start saving yourself time and unnecessary holiday stress -- it will be the best gift you receive all year!

Topics: Call Screening, Small Business Productivity

Virtual Numbers: 10 Frequently Asked Questions, Answered! (Part 1)

Posted by Erica Berry

May 10, 2018 10:36:23 AM

Virtual numbers have some powerful features that can help you convey a professional image and drum up business. From giving the impression you’re a local business in more than one region, to creating the perception of a larger corporation overall, to keeping your personal and work lines separate, virtual numbers allow you to create the type of "phone presence" that your business needs to succeed—without breaking the bank.

If you’re not savvy to all the ways virtual numbers can improve your business communications, or even what a virtual number is, read on for answers to all your burning questions…


1. What is a virtual number?

A virtual number is a telephone number (or "DID") that is not directly associated with a calling device or telephone line. Typically, virtual numbers forward incoming calls to pre-set mobile, landline or VoIP phone numbers that are associated with specific calling devices. Business professionals can opt to have one or many virtual numbers route to a single phone or multiple phones, based on their business needs.

2. How does a virtual number work?

Once you choose your virtual numbers, you must set them to route to phone numbers that are directly linked to a calling device, such as your cell phone. The virtual number provider typically has a portal for the set-up process. With Cloud Phone, for example, this takes less than a couple of minutes to set up.

Once the virtual number is set to forward to your calling device of choice, callers will be able to reach you through that number at that device. If you don't pick up the call, they typically will be routed to a separate voicemail that you can set up with the appropriate message, based on the goals of your virtual number strategy.  Some services, like Cloud Phone, also offer voicemail transcription for virtual numbers to make retrieving voicemails as easy as possible.

3. How do I make calls from my virtual number?

It's also possible to make a call from a virtual number. Some services will allow you to dial the virtual number and then, when prompted, dial the number of the person you’d like to call. Another option that may be offered through your virtual number provider is "web call back" where you enter both numbers into a web form and the two calls are bridged together instantly to create an outgoing phone call. The recipient will see your virtual number on their caller ID – just like any other call.

4. Why do I need a virtual number?

Having a separate phone number (or numbers) for your business can be essential to maintaining a professional image, but carrying around two mobile devices or being tied to a desk just isn’t convenient or cost-effective for many types of businesses. A virtual phone number lets you stay connected on business matters, while still keeping your personal communication on the same device. Also, you can gain strategic benefits through virtual numbers. For example, when selecting numbers to represent your business, you can choose phone numbers with area codes you want to do business in to help you build relationships with customers and potential clients in those areas. You can also opt for toll free numbers if there is no regional benefit to you, but you'd like the number to be memorable and professional.

From looking bigger to appearing local, virtual numbers can give you the edge your business needs to grow. Here are some additional resources on the benefits of virtual numbers for business:

Make Your Small Business Look Bigger With Virtual Numbers

4 Reasons You May Want a Virtual Number


Topics: Voice Communication, Industry Trends, Cloud Phone, Business Phone Number, Small Business Productivity, Improve Your Business

Toll Free Number: An Asset for Pop-Up Shops

Posted by Erica Berry

May 10, 2018 10:36:15 AM

Consumers love exclusive experiences, which is why temporary retail and dining establishments are a growing trend across the nation. Known as "pop-up" shops, these temporary stores offer consumers time-restricted access to goods and services, and a slew of benefits to owners and operators such as brand extension and the ability to experiment with new ideas and offerings on a short-term basis.


However, because many pop-ups are the products of entrepreneurs and small business owners, business phone systems often come second to stock and travel expenses. A toll free number is a convenient and inexpensive solution for any business looking to establish a professional phone presence, especially those who are on-the-go and rely heavily on voice communication.

Setting up a toll free number is not only a smart way to give your business a professional edge; it also allows you to keep the same phone number while travelling from city to city to build your venture. Here are 4 ways a toll free number can increase sales…

1. Connect From Anywhere

A toll free number that rings to your cell can be answered from anywhere, which is very economical and convenient for a mobile business. Keeping a steady phone number as you move your pop-up business will keep customers in touch to ask questions and gain knowledge regarding your business venture, such as your dates of your operations in their geographic area.

2. Pre-order and Phone Sales

Halloween costume shops and Christmas shops always pop up around the holiday season and some items, like trendy costumes and gifts, go quicker than others. Keep new customers happy by having their order in stock when you pull into town.

3. No Equipment

Without the hassle of costly equipment and maintenance fees normally associated with business phone systems, you can provide professional voice communications without breaking the bank – and with the right toll free number provider, you’ll not likely to ever need technical assistance because the maintenance is done in the cloud and all calls are sent directly to your cell.

4. Sound Professional

Pop-up shops can seem sketchy but a toll free number makes you sound legit by providing professional features like an auto attendant and call forwarding. Plus, these features will help you manage all of your calls and make sure that your customers never feel like you are out of reach.

There are many financial benefits of pop-up shops, and a toll free number can help you take advantage of all the perks temporary establishments have to offer. Have you started a pop up shop? We want to know your toughest voice communication challenge and how a toll free number could help – Facebook, Twitter, Google+, or LinkedIn.


Topics: Cloud Phone, Cost-Effective Solution, Toll Free Number, Small Business Productivity, Improve Your Business

Need To Work Over The Holidays? Stay Connected With Cloud Phone!

Posted by Erica Berry

May 10, 2018 10:36:05 AM

The holiday season is a time to put work aside in favor of fun with friends and family, but sometimes, especially for small business owners, that’s not always possible. Luckily, with Cloud Phone, you can travel for the holidays and do work too!


Since Cloud Phone is a virtual phone system that connects directly to the mobile device you already own, it doesn't matter where you go to celebrate the holidays!  Whether you're on your couch with a warm mug of eggnog or in the Bahamas getting a winter tan, you can stay connected with your team and your clients, if you need to be.

Because Cloud Phone was made for business communications it comes with a ton of professional features that are perfect for travel and most importantly, features that allow you to enjoy your time with your friends and family. Here are our favorite features for getting business done when traveling:

Auto Attendant: The Auto Attendant is the center of automation for your virtual phone system.  With an auto attendant answering your calls, you don’t have to do a thing until you’re ready (quite handy during the holiday season, right?). Callers are welcomed by your company greeting and then presented with menu options in order to reach company extensions that route to other members of your team or forward to other phone numbers where you may be traveling to (even international). This can be particularly useful when you have VIP clients who need help over the holidays and you've promised to be available, or perhaps switching off "on call duty" with a business partner.

Voicemail Transcription: Voicemails are automatically transcribed and sent to your email so you can candidly read the message and decide if it’s urgent enough to pause Elf or to put down the hot toddy.

Call Screening:  Advanced call settings allow you to customize how your inbound calls are handled. You can require callers to speak their name before the system connects them to you. This allows you to discretely screen unwanted callers, particularly if you are only taking select business calls while with family. Alternatively you can set up your system to immediately connect callers to you without screening. In either case, simple controls allow you to accept or reject the call.

Business SMS: Texting is a fast and easy way to communicate, and now with Cloud Phone’s free two-way business texting, you can use it without having to check your business email (and get fully engrossed in work) during the holidays. If an urgent matter arises, try to tackle it via text as not to disrupt your family’s annual gingerbread house building competition.

For a list of all Cloud Phone features, go to the Features page.

Peace of mind is important during the holidays, and small business owners deserve it too!   Comment here to tell us your favorite Cloud Phone features that will help your business run smoothly during the holiday season - we'd love to hear from you!


Topics: Voice Communication, Cloud Phone, Mobile Productivity, Small Business Productivity, Cloud Phone Mobile App

How to Improve Telecommuting with Virtual Numbers

Posted by Erica Berry

May 10, 2018 10:35:55 AM

Telecommuting is increasingly becoming the norm for many businesses both small and large. According to the United States Census Bureau, an estimated 3.7 million employees work from home at least half the time. But with people out of the office, telecommuting definitely presents a unique set of communication challenges.

While email, texts and cell phone calls might work for some, other businesses want to show a more professional image, and also want professional calling features and custom options traditional landlines and mobile plans just don't offer. This is why smart businesses are turning to virtual numbers.

Telecommuting Work Virtual Number

Virtual numbers are beneficial for companies with remote employees in a few ways. They offer mobility, customization and the ability to choose a toll-free number, for businesses with a national presence or a high call volume, or a number in area code where the company does business, which for some businesses is key to establishing a local presence where there might not be one physically. Virtual numbers are also the perfect solution for telecommuting employees who need professional telephone access without the hassle of extra equipment. Typically, virtual numbers forward incoming calls to mobile, landline or VoIP phone numbers that are associated with specific calling devices – meaning employees can take both personal and business calls to different numbers on one phone. Depending on your employee’s specific phone communication needs, they can also opt to have one or many virtual numbers route to a single phone or multiple phones.

Features will vary depending on your provider, but voicemail transcription, intelligent call routing, customized greetings, inbound fax capability and online management settings are just a few that you might want to look for from your virtual numbers provider. With all this available anywhere, even from your employee's couch, it’s no wonder telecommuting is on the rise.

Here are a few highlights regarding what the world of telecommuting looks like these days according to

  • Since 2005, regular work-at-home, among the non-self-employed population, has grown by 103% and 6.5% in 2014, representing the largest year-over-year increase since before the recession.
  • From 2013 to 2014, the employee population as a whole grew by 1.8%, while employees who telecommute population grew 6.5%.
  • Half of the US workforce holds a job that is compatible with at least partial telework and approximately one quarter of the workforce teleworks sometimes.
  • 80% to 90% of the US workforce says they would like to telework at least 2-3 days a week.

It’s clear that telecommuting is here to stay, so if you’re ready to make the switch, check out these step-by-step instructions and pricing for virtual phone numbers through Cloud Phone. Or if your remote employees have experienced improved communications since switching to virtual numbers, share your success stories with us – comment here or on our social media channels –  FacebookTwitter, Google+, or LinkedIn.


Topics: Cloud Phone, Virtual Phone System, Small Business Productivity, Improve Your Business

Why Every Business Needs Call Routing

Posted by Erica Berry

May 10, 2018 10:35:47 AM

You’ve got yourself set up with a virtual phone number and have been exploring all the professional features that come with it. Voicemail transcription, auto attendant, business SMS and an easy to use online management portal, but you’re a little stumped on what to do with the call routing feature. What is call routing and why do you need it?

Call routing is a sophisticated call handling system for your business phone. It allows you to create rules to easily manage incoming calls. You can decide which calls to answer, which to send to voicemail, which calls you want to ring to multiple phone lines and which you want to send directly to colleagues. You can also update the routing rules at anytime through your online management portal.


Here are four ways that your business can benefit from call routing:

1. No More Missed Calls

As a small business owner, you're always on-the-go. From client meetings, to stopping in at your home office, to taking a quick weekend getaway—who knows where you will be when an important call comes in. Call routing allows you to create answering rules to forward incoming calls to any and all of your numbers, like mobile, home and office (or even hotel) so no matter where you are, or aren’t, you’ll always have the ability to answer important business calls. You can also choose to route calls sequentially or simultaneously. Simultaneous ring sends calls to all activated lines at once, while sequential ring contacts your activated numbers in a specific order—ringing until you answer.

2. Prioritize Calls

While we know all customers are valuable, that doesn’t mean you always need to interrupt your business meeting to answer the phone. Call routing allows you to create parameters so that you or your team can pick up calls when it's convenient for you. If you choose to send callers to voicemail, these callers will be well taken care of if you’ve set up your auto attendant. Learn more about that here.

3. Time Zones

Keeping up with international callers, or even those on a different coast, can be exhausting. Call routing can help forward callers to appropriately-located associates to save yourself from having to take a call in the middle of the night. You can also set up your auto attendant to explain extension options for different regions - e.g., for support in the U.S., dial 1, for support in the U.K., dial 2.

4. Balance

We all need a break sometimes. Even if that break is just a solid night’s sleep or an uninterrupted family dinner. With call routing, you can decide when you want to take calls and when you want them to be forwarded to a colleague or voicemail. No matter what route you choose, callers will always be handled professionally—and you’ll get to enjoy a brief break from work.

Can you think of any other ways to use call routing to better manage your inbound business phone calls? We can help you get started. Sign up for a virtual number here, or if you already have one, log into your online management portal and take control of your business calls.

Topics: Business Call Routing

3 Voice Communications Strategies That Will Make or Break Your Customer Communications

Posted by Erica Berry

May 10, 2018 10:35:01 AM

Effective communication with clients is key to long-term business success. Small business owners are always thinking about new ways to reach and stay in touch with their customers – from social media to text to email to video chat. But even with all these new communication channels, savvy entrepreneurs know that their phone etiquette is critical to initiating and maintaining strong customer relationships.

So what exactly do your customers expect from your business with regards to phone communications and how can you provide it?  Here are three expectations that customers have and how to address them...


  1. Customers Expect Businesses to Answer Promptly
  • 3 out of 4 people think that calling is the most effective way to get a quick response – NewVoice
  • 85 percent of people whose calls aren’t answered will not call back –

Solution: Rather than relying on traditional business phones that require special equipment, professional setup, and a wall jack, switch to a virtual PBX service. Virtual PBX services (like Cloud Phone) enable you to get a dedicated business phone number online and route it to your mobile device. With some services, you can do this in just a few minutes. Virtual PBX features allow you to be responsive to your clients anytime, anywhere – giving them the service they crave.

  1. Create a Professional Phone Presence
  • 25 percent of customers feel they’re kept on hold too often – NewVoice
  • More than half of callers get irritated if they don’t speak to the right contact immediately – NewVoice

Solution: Consider virtual numbers. Say you have several Etsy shops -- you can easily sign up for multiple virtual numbers and assign them to the different shops or product lines. Virtual numbers can be routed to the most relevant colleagues for each designated area of your business, even if they just have a mobile phone as their sole calling device. Virtual numbers are also very useful for geographically disbursed businesses. The seamless call routing, regardless of location, makes your business look ultra professional.

  1. Provide Excellent Customer Service
  • 66 percent of customers will switch companies because of poor customer service – Accenture
  • 40 percent of customers will look to purchase from a competitor because of their reputation for great customer service – Zendesk

Solution: While we don’t know the answers to all of your customers’ questions, we do know that in many fields and types of business, providing a clear and simple way to reach you via phone is essential to having a strong reputation for customer service. Some questions are too complex to look up online, so customers prefer to call. Some customers like to sound out their questions and/or confirm they are getting the right information by calling. For the simpler inquiries, features like custom voicemail messages can be very useful as they allow you to share important information upfront, which, at times, takes care of the question right

  1. Solve Problems Fast
  • 62 percent of customers have to repeatedly contact a company to resolve an issue – Harvard Business Review
  • 86 percent of people are happy to pay up to 25 percent more if they get the right customer experience – RightNow

Solution: Use features like "reach me" call forwarding, which dials multiple numbers on your list to reach you, as well as voicemail transcription with email and SMS notifications so that you are on top of the calls and voicemail messages you are receiving from customers. Take advantage of modern telephony conveniences to be instantly made aware of any major issues that your customers are experiencing and calling you about. With all these ways to stay in touch, there’s no reason to let a call go unanswered.

Phone etiquette is vital to the overall health of your small business. It does not take a lot of effort (nor money!) to provide effective, fast customer service, and the benefits will surprise you. Do you have any tips on effective voice strategies? Comment here or visit our social pages!


Topics: Voice Communication, Cloud Phone, Cost-Effective Solution, Small Business Productivity